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Gritty & Cool

Industrial Virtual Staging

Our industrial virtual staging style draws inspiration from the industrial era with exposed beams, schematic illustrations, and darker tones with a combination of rough and smooth textures. It’s everything an old city loft should be.

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Style Development & History

About Industrial Virtual Staging

When you think of industrial style interior design, you may first think of urban lofts that you’ll find in Soho or Bushwick. Typically, these lofts feature breezy high ceilings and open floor plans with lots of cool industrial elements.

The industrial interior design style dates back to the early twentieth century. At the final stages of the second industrial revolution, many Western European factories closed down, leaving lots of large, vacant buildings behind.

As a result of growing cities contributing to limited spaces, these old industrial areas were converted into residential neighborhoods.

This cool and gritty style is characterized by stripped back architectural details such as bare bricks, metals, concrete, timber, and wood. Wear and tear is what best describes industrial decor. Roughed-up furniture that feels lived-in, plus salvaged and recycled materials, is classic industrial.

As Kate Arends, the design professional behind the blog Wit & Delight puts it: “Industrial style design incorporates elements of historic commercial spaces into a living space. Think building materials like steel, wood, and iron. It doesn’t hide anything behind decorative finishes, colors, or facades.”

Further, it shares qualities with modern design and other contemporary trends, as well as more rustic spaces with vintage influences. You’ll generally find dark, worn furniture, and earthly tones in a home decorated in the industrial style.

And thanks to the red hue of the well-recognized bricks, it helps warm up the space without having to add cozy textiles. Overall, it provides a casual atmosphere that’s relaxing to live in.

Industrial Style

Frequently Asked Questions

What is Industrial virtual staging?

Industrial virtual staging style draws inspiration from the industrial era with exposed beams, schematic illustrations, and darker tones with a combination of rough and smooth textures.

This style features elements such as dark, worn and rustic furniture, textures in the form of wood, metal, iron and concrete, as well as accents in earthly and natural tones.

Additionally, the old is merged with the new in the form of vintage furniture, contemporary accessories, and other industrial elements to create a gritty and cool environment.

It’s basically everything an old city loft should be.

What are the characteristics of Industrial design?

Industrial design is inspired by the raw feel of old factories, workshops, and warehouses transformed into city lofts and similar living spaces.

The industrial design style is characterized by elements such as exposed piping and ductwork, daring brick walls and concrete floors, radiating light fixtures, dark and rustic furniture, rough textures in the form of wood and metal, breezy high ceilings, open floor plans and large, steel windows.

Industrial interior design is raw but can also be warm and inviting, depending on the accents you use. For example, the red hues from the traditional bricks with the mix of earthly and natural tones provide a cozy and relaxing atmosphere.

Is Industrial design still in style?

The Industrial style, being gritty and cool, has been trending for years and is still popular.

Even though some homeowners are being more selective in their use of metal and other industrial features, it’s still the most popular style to decorate your city loft or office space.

The mix of modern design, contemporary trends, and rustic vintage elements, makes it a style that’s here to stay.

What is virtual staging?

Virtual staging is a special computer-assisted design (CAD) process whereby virtually designed furniture is added to a photo of an empty or outdated room, much like traditional home staging.

Why use virtual staging?

Virtual staging allows you to leverage the enormous power of visualization. It helps buyers see the potential of a property and imagine themselves living in the home.

For example, you can use virtual staging to add modern, fresh furniture and decor to empty or outdated spaces, declutter and depersonalize rooms, and perform virtual renovations, landscaping, or redecorations. There are no limits to what you can do with virtual staging!

How much does virtual staging cost?

PhotoUp’s professional virtual staging costs 25 credits or $25-30 per image, with discounts available when you purchase credits in bulk.

What is the turnaround time?

The turnaround time of virtual staging is 48 hours or less.

There is also the ability to Rush batches based on the following Rush options:

  • 24 Hour Rush = +5 credit per image
What happens if my delivery is late?

At PhotoUp, we pride ourselves on returning your edited photos back to you on time. However, in certain circumstances, batches might be returned late depending on the complexity of edits or queue volume.

In order to be fair to our clients, your edits will be credited to your PhotoUp account in the following manner any time an address is delivered past the quoted delivery time:

  • All PhotoUp clients will receive a 1% refund for every 15 minutes that a batch is delivered after 24 hours.
  • All Rush fees will be refunded if a Rush batch is delivered after the estimated deadline.
Can I use my own real estate photos?

Yes!

Will my virtually staged images be MLS compliant?

This depends on your MLS. You have the option to add a ‘virtually staged’ text overlay to your virtually staged images to make them compliant as your local MLS may require.

You can find more information in our article about MLS-compliant virtual staging.

How to get started?

Getting started with PhotoUp’s virtual staging service is super easy!

All you need to do is sign up for a  PhotoUp account, upload your photos to our software, choose your desired style and furniture, and we’ll return your virtually staged images in less than 48 hours.

To see how easy it is to get started, check out our virtual staging image uploader video tutorial.

What if I’m not happy with my order?

No need to worry…PhotoUp offers two free revisions to make sure you are happy with your final product. Additional revisions are 10 credits each.

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